Mark Watts

Mark is the Co-Founder and COO at Brightmile. Mark is working on making driver risk management smarter, easier and cost-effective by leveraging the power of the smartphone to create unique insight into contextual road risk ,tackle distraction, engage drivers, and deliver actionable insight to allow companies to manage their biggest risk and ensure drivers return home safe at the end of the day!

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Brightmile Summer 2022 Product Updates

June 29, 2022

The latest Brightmile manager portal and driver app updates from Summer 2022. The updates include federated login and Bluetooth classification assistant. ... Read more

Some practical tips for fuel efficient driving

April 26, 2022

With fuel prices having risen exponentially, businesses need to mitigate these rising costs. Here are Brightmile's top 8 tips for fuel-efficient driving.... Read more

January 2022 Brightmile Product Updates

January 24, 2022

The Brightmile team are happy to be able to bring you a string of new features to kick off 2022, with some major enhancements to the manager portal.... Read more

The science behind taking regular breaks when driving

January 17, 2022

Fatigue is a leading cause of road traffic collisions with evidence to show that crash risk increases as driving time increases. Regular breaks are a must.... Read more

Autumn 2021 Brightmile Product Updates

October 20, 2021

Brightmile team have rolled out another round of updates. We highlight some of the most significant new features we have launched this Autumn 2021.... Read more

4 principles for measuring, reporting and presenting driver behaviour

September 21, 2021

Why superficial measurements and ineffective labels won’t make a difference. How Brightmile presents driver behaviour to have the biggest positive impact.... Read more

Summer 2021 Brightmile Product Updates

July 21, 2021

Here is another round of exciting product updates to both the Manager portal and our Driver apps, with some of the main new features we have released.... Read more

Safer and smoother driving helps companies hit their sustainability targets

July 14, 2021

Driver behaviour can have a huge impact on the environment. You can reduce fuel consumption and therefore emissions) by driving more smoothly.... Read more

Spring 2021 Product Updates

May 10, 2021

We’ve just released some great new updates to all our customers, including to the weekly driver digest with a team comparison and the manager portal.  ... Read more

Telematics for driver behaviour: the fallacy that hardware is better

March 31, 2021

We overcome the misconception that a device attached to a vehicle is a more effective telematics and safety solution than an app on a driver’s phone.... Read more

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