Read more posts by Mark Watts
Telematics for driver behaviour: the fallacy that hardware is better
March 31, 2021
We overcome the misconception that a device attached to a vehicle is a more effective telematics and safety solution than an app on a driver’s phone.... Read more
Mark Watts
Brightmile Product Updates - A New Way to Compare Teams
January 14, 2021
We have just released a brand new feature in our manager portal, which makes it much easier to compare multiple teams (groups) against each other. ... Read more
Mark Watts
Brightmile product updates - Winter 2020
December 18, 2020
We made some great updates to our Android and iOS apps to make it easier to assess your driving performance. We’ve also launched a Russian version. ... Read more
Mark Watts
Brightmile app updates - Autumn 2020
October 07, 2020
We summarise all the most recent Brightmile app updates we have just released, including support for motorcycles, driver reports on speeding by road type.... Read more
Mark Watts
Brightmile Manager Portal Summer 2020 Updates
August 19, 2020
We’ve made some significant updates and improvements to the Brightmile Manager Portal. Here’s a quick summary of all the most significant updates.... Read more
Mark Watts
Why we reward good driving and how we do this
July 16, 2020
Positive reinforcement, gamification and rewards are vital ingredients to having happy and engaged employees in a driver safety program. ... Read more
Mark Watts
The hidden costs of unsafe driving - and how companies can manage them
April 15, 2019
The high cost of unsafe driving and the significant savings businesses can realise by implementing a proactive and effective driver safety programme. ... Read more
Mark Watts
The power of gamification in the fight against unsafe driving
March 16, 2019
At Brightmile, we’re leveraging the power of gamification to promote drivers engagement with our technology and encourage safe driving.... Read more
Mark Watts
Why smartphone solutions hold the key to improve fleet safety
February 04, 2019
How the power and ubiquity of the smartphone enable us to make driver safety smarter and easier for companies around the world to improve fleet safety. ... Read more
Mark Watts
The 5 Pillars of Brightmile: shaping the future of fleet risk management
February 04, 2019
We believe that our 5 Pillars, which we use to assess driver behaviour, provide a great foundation on which we can increase the safety of company drivers. ... Read more
Mark Watts
