Posts about Driver Engagement

HEINEKEN Spain wins Innovation in Road Safety award through partnership with Brightmile

February 08, 2024

HEINEKEN Spain's Brightmile Programme earned the prestigious award for Innovation in Training and Road Safety at the AEGFA Fleet Gala in Madrid in 2023. ... Read more

It's here - the new Brightmile Driver App!

September 11, 2023

We are excited to launch the new Brightmile App that brings together years of feedback and learnings from our driver safety and sustainability programmes. ... Read more

Brightmile Spring 2023 Product Updates

April 12, 2023

Here are the latest Spring 2023 product updates from Brightmile, focusing on app improvements, onboarding, new languages and performance enhancements.... Read more

Why driver safety programmes cannot be voluntary

October 20, 2021

Given the importance of driver safety and the difficulties of retaining engagement in a voluntary initiative, a safe driving programme must be mandated.... Read more

4 principles for measuring, reporting and presenting driver behaviour

September 21, 2021

Why superficial measurements and ineffective labels won’t make a difference. How Brightmile presents driver behaviour to have the biggest positive impact.... Read more

Customer Spotlight - Interview with Nikolay Popov from SGS

August 10, 2021

Nikolay Popov from SGS provided an insightful Q&A on his approach to global Transportation Safety and the Brightmile project. ... Read more

Summer 2021 Brightmile Product Updates

July 21, 2021

Here is another round of exciting product updates to both the Manager portal and our Driver apps, with some of the main new features we have released.... Read more

Why Brightmile should never be assigned to just poor performers

May 04, 2021

Our goal is to deliver a positive driver-safety programme that encourages and rewards safe business driving for everyone and not just poor performers.... Read more

How to retain driver engagement beyond the ‘honeymoon period’

April 19, 2021

Here's how we work to retain a driver's ongoing engagement and improve their driving behaviour to ensure the long-term impact of our programme.... Read more

Let's make your drivers safer, together! Get a free demo

"The Brightmile app is the perfect mix of Safety, Fleet, Sustainability and HR tools to manage the fleet and engage drivers"

Global HSE Manager, SGS

Request a Demo