Posts about Road Safety

Effective work-related road risk management process – The Do Phase

May 05, 2021

We look at the key steps to take in 'The Do Phase' of the Health & Safety Management principles of Plan, Do, Check, Act, applied to work-related driving.... Read more

Why Brightmile should never be assigned to just poor performers

May 04, 2021

Our goal is to deliver a positive driver-safety programme that encourages and rewards safe business driving for everyone and not just poor performers.... Read more

How to retain driver engagement beyond the ‘honeymoon period’

April 19, 2021

Here's how we work to retain a driver's ongoing engagement and improve their driving behaviour to ensure the long-term impact of our programme.... Read more

The True Cost of a Traffic Death

April 14, 2021

Clearly, we have a problem with workplace road safety. But death is not just a number. The costs are truly incalculable in terms of human suffering caused.... Read more

Covid – a year of driving dangerously

April 09, 2021

Covid's effect on road safety and driver behaviour has been assessed around the world. Unfortunately a reduction in traffic does not lead to fewer deaths. ... Read more

Telematics for driver behaviour: the fallacy that hardware is better

March 31, 2021

We overcome the misconception that a device attached to a vehicle is a more effective telematics and safety solution than an app on a driver’s phone.... Read more

Driver fatigue: as bad as drink driving?

March 22, 2021

Tired driving is a bigger problem than most people imagine. Research suggests that it could be a contributory factor in up to 30% of road collisions. ... Read more

Distracted Driving Can Be Deadly Driving

March 17, 2021

The number of people killed on U.S. roads is the highest it’s been in 13 years. Experts are placing the blame on two things – speeding and distraction. ... Read more

Overcoming the Obstacle Mindset With Driver Safety Programmes

March 12, 2021

One can come up against many obstacles when trying to implement a new safety programme. Here are some practical tips in overturning an obstacle mindset. ... Read more

Road rage: how to diffuse tensions

February 24, 2021

We write about the factors that contribute to road rage and list the behaviours seen as aggressive and dangerous. We also explain what can be done. ... Read more

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